A good Internet Marketing campaign relies on organisation, coherence and strategy. For larger businesses in particular there can be several elements to integrate into the campaign from dealing with contractors such as designers and copywriters to providing client reports on PPC performance.
At First Exact we use dedicated project management tools and skills to ensure maximum efficiency for your campaign.
Our project management tool allows collaboration between FirstExact and your company both on and off site, and any third party contractors. It also allows projects to be accelerated through work calendars, reminders, task lists and the shared storage of files and messages so that everyone has access to the project resources at all times.
With a full audit history of communications between all parties it also provides a paper trail of the project, which can be used a valuable aid to increased efficiency and future growth.
First Exact helps your business formulate an e-marketing plan, which can avoid the constant fire-fighting, searching for funds and panicking, associated with the holy grail of generating consistent cost effective online enquiries.
Our plans are built on the solid report structure of SOSTAC, recommended by the leading purveyors of online marketing:
Situation - where are you now
Objective - where do you want to go
Strategy - how are you going to get there
Tactics - the finer points of the strategy
Action - the finer points of the tactics
Control - making sure it all happens when and where you want it.